Career Crossroads Clarified
1:1 Coaching for senior marketing, PR, and digital professionals
From confusion to clarity, from invisible to indispensable. Design your next career move with confidence.
Feeling stuck at your career crossroads?
You know you need to make a move, but you’re not sure which direction to take. The path that once seemed clear now feels overwhelming with possibilities, or worse, blocked entirely.
You’ve applied for roles you could do brilliantly, but never hear back. Your decades of experience seem to work against you rather than for you. Self-doubt arrives daily.
This isn’t generic career coaching. This is strategic, personalized guidance designed specifically for senior marketing and PR professionals who refuse to settle for less than they’ve earned.
You dictate the direction. I provide the roadmap.
Whether you’re planning a career change, ready for the next step up, or questioning if your current path still aligns with your values, I’ll create a personalised coaching plan that fits exactly where you are and where you want to go.
Plus Padma AI — the only AI career coaching tool built for senior women in marketing and PR, included free with every coaching engagement
Career Coaching
This 1:1 coaching is perfect if you’re:
Questioning your next move
Invisible despite your expertise
Considering a complete change
Ready to step up but unsure how
Successful but unfulfilled
The transformation you’ll experience:
Crystal clear direction
No more second-guessing or feeling stuck. You’ll know exactly what you want from your career and have a concrete plan to get there.
Unshakeable confidence
Walk into any room, interview, or negotiation knowing your worth and how to articulate the specific value you bring.
Strategic positioning power
Transform your decades of experience from a perceived liability into your biggest competitive advantage in a market that’s obsessed with youth.
Authentic professional brand
Build a compelling narrative that showcases your expertise while aligning with your values and what actually motivates you.
Future-proof career strategy
Create multiple pathways for growth that excite you: climbing higher, pivoting sideways, or building something entirely new.
How it Works
This is your coaching program, designed entirely around your needs, timeline, and goals. Some clients focus on immediate job search strategy. Others need to step back and reassess what they actually want from their career.
You set the agenda. I bring the insider expertise.
With my background as both a recruiter and hiring manager in marketing and PR, plus coaching expertise, you’ll get insider knowledge you can’t find elsewhere, combined with the strategic thinking to turn insights into action.
Investment: £2,400
Here’s what you receive:
What this means for you
You’re not just booking calls. You’re investing in a strategic program that transforms what you already bring into the career you’re meant for. With focused sessions, real-time support, and customised tools, you’ll move confidently from feeling stuck to standing out. And with Padma AI available throughout our work together, the coaching does not stop when the session ends — it is there whenever you need it, built on the same insider knowledge that drives every conversation we have.
Ready to design your next chapter? You dream it. I help you land it.
Included in your 1:1 coaching
Padma AI — the coaching tool no other career coach offers. Yours free. For the full duration of our work together
Most coaching programmes end when the session does. Yours doesn’t.
Every 1:1 client gets full access to Padma AI – included free, throughout your entire engagement. Not an add-on. A core part of how we work together.
Built on 20 years of recruiting and hiring in marketing and PR, Padma AI knows what ATS systems filter for at Director level, what senior panels evaluate beneath the questions they ask, and where the specific bias lives for senior women in this market – including the barriers generic tools are entirely blind to.
It is available exclusively through 1:1 coaching with Padma and inside Land the Job. It cannot be accessed anywhere else.
Between sessions — when something cannot wait
A question at 10pm. A CV to tailor before tomorrow’s deadline. Language to test before an interview. Padma AI gives you somewhere to go that understands your sector, your level, and what we have been working on together.
CV and LinkedIn — with insider knowledge built in
Not just keyword checking. Padma AI examines your CV and LinkedIn for the specific language patterns that trigger bias in senior marketing and PR hiring — gap framing, confident leadership language that can land differently for women of colour — and suggests strategic rewrites.
Interview preparation — built on panel insider knowledge
Not a question bank. Not STAR frameworks. Padma AI helps you build impact stories calibrated to what senior marketing and PR panels are actually evaluating beneath the questions — commercial judgment, strategic thinking, leadership through ambiguity. Built on 20 years of knowing what the debrief sounds like after you leave the room.
The Recognition Gap* — addressed, not ignored
For women of colour in marketing, PR and comms, the barriers are structural as well as tactical. Overqualified. Overmentored and undersponsored. Confident communication read differently. Padma AI was built knowing all of this from the ground up — because I built it, and I have been inside those rooms for 20 years.